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June 7th, 2006

The Faithful Pixel (continued)

Further to my post on the Faithful Pixel I have received the following mailing list e-mail which is attempting to answer some of my criticisms. The money is (partly?) going to charity and there is admission that some of the organisations haven’t paid for their adverts. In the meantime the organiser is off to America to promote what has now changed to “The International Christian Pixel Exhibition”.

But is it a valuable resource or a scam? I’ll leave you to decide. The e-mail sent to me is below the fold.

Hi Everyone,

Here we grow, here we grow, here we grow. If your in Europe this weekend, that’s the tune, the football weekend is on, and I’m off to America!! With the site launched, and adverts steadily coming in, I’m off in part to see what can be done PR wise in the good old US of A, to develop the concept and get people on board.

We’re still averaging 7,500 hits per day, and we’re still seeing people get healthy click through’s for their advert, this testimony also came in this week from one of our first advertisers. An Open Door.

Then there out first testimony :-

Thank you so much for your new website – the faithful pixel. We take in street children and abandoned babies in Uganda, and occasionally we have sponsorship signups from our website but in the last week we have had two – the only thing different is the advert on your site. You’re helping our children – Lets hope this trend continues!

Every blessing to you

Diane Pardoe
International Director
An Open Door
www.anopendoor.org

And here is how the adverts on the site are developing [I haven't posted the images - Dave]

It doesn’t take a brain surgeon t o work out that this is good value for money. An Open Door has basically gotten back the value of the advert cost in the first two weeks of advertising and there is for them ONE YEAR AND FIFTY WEEKS TO GO.

So a reminder of the concept.

STEP 1 – Site Launched on the 24th May 2006 to accompolish 2 things – to raise some much needed money primarily for the development of the work of Prayer TV (www.prayer.tv) as well as build some churches in India and help some street kids in Uganda (Through Ignite and An Open Door) and secondly to create a space where Christian Ministry is displayed in all it’s unified glory. The diversity of Christianity is awesome and people like investigating new things.

STEP 2 – We gave a few adverts away to some of our friends in minis try to get the concept going and then emailed our mailing lists (who had all subscribed to something we have previously done) to let them know about the launch of the site and it’s continued progress.

STEP 3 – Their interest creates traffic.

STEP 4 – Some of the Traffic creates new advertisers, who let some of their own mailing list know about the website.

STEP 5 – a little bit of extra PR work (which is to come) and then keep going around step 3, 4 and 5 until the site is full and people find it so valuable they make it their homepage and use it like an internet visual yellow pages.

So what do you do ? – well if you wait a couple of months, chances are the best slots will have gone and the only space left will be right at the bottom of th e page, so -

GET YOUR PIXEL AD TODAY. Just visit the website, click on GET PIXELS, work through the detail, making sure you a have some artwork ready in .JPG format, pay the money when the system asks for it, and we’ll activate your advert within 48 hours, and then your away.

Couldn’t be easier. Oh and by the way we are a fraction of the cost of a commercial site for this type of advertising.

Any queries email me.

Blessings

Carl.

The Faithful Pixel is a Project of Media Support Services (Europe) Ltd. PO Box 154, Dinas Powys, UK, CF64 4WX Telephone 02920 512126, Fax 02920 512409. E-mail admin at thefaithfulpixel.com

Please forward this email to your friends

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10 Responses to “The Faithful Pixel (continued)”


  1. joeturner says:

    Agggg.. what trash…

    June 7th, 2006 at 3:25 pm
  2. Tiffer says:

    So we won’t see a Freedom Clothing advert there in the near future I’m guessing?

    June 7th, 2006 at 3:50 pm
  3. visitor says:

    I don’t understand what you’re so peeved about. The people who are paying to advertise are happy to give their money, the guy is making money from it, is that what annoys you? that someone’s getting rich? Are you annoyed maybe that you didn’t think of it first?

    June 7th, 2006 at 6:18 pm
  4. Dave says:

    Dear Visitor
    (It’s OK, you can use your name here – we’re all very friendly)

    In my first post I explained why I was peeved. I felt the project was unethical for a number of reasons. I’m all for people making money, but there are right and wrong ways to go about it. In my second post, some of my complaints having been answered I feel was pretty unpeeved to tell you the truth. I’ve let people make their own minds up. “I’ll leave you to decide” were my words I think.

    I still feel there are better things that Christian organisations could spend their money on. Why didn’t I do it myself? Because people who read my site, a fair percentage of whom are wiser then I, wouldn’t have let me get away with it. And rightly so.

    June 7th, 2006 at 6:51 pm
  5. Karin says:

    Well, since you’ve given this bunch two lots of free advertising, Dave, I thought I’d go and see what all the fuss is about.

    I suppose it’s like someone deciding to have a Christians only advertising horading by the side of the motorway, except that a lot of people travel along that motorway, and unless anyone mentions the pixel site or it pays for advertising no one will pass by it to look at the pretty pixcels.

    Having looked I can’t say I saw anything that caught my eye, except that some skinny Welshman has more than one pixel up (seems pretty sad to me) and even that didn’t encourage me to investigate further.

    I understand your concerns, but mostly I’m thinking, what’s the point? Who’s going to want to make it their homepage or even visit the site at all?

    June 7th, 2006 at 8:13 pm
  6. Dave says:

    Karin,

    Yes, I do seem to have given free advertising. But given that (I imagine) lots of organisations have been getting unrequested e-mail asking them to sign up it makes sense to have someone near the top of the search engine rankings for the title giving a dissenting view. Tht’s how I’m justifying it to myself anyway…

    June 7th, 2006 at 10:55 pm
  7. Karin says:

    It’s always good to question and to encourage people to think, Dave. Free advertising may be a bi-product of that. I’m not saying it is a good or a bad thing. I probably should have added a ;0) in there somewhere. Anyway, I wasn’t implying you needed to justify yourself. More pointing out the irony.

    Did I really mistype ‘hoarding’ in that way?! Ooops!

    June 8th, 2006 at 9:02 am
  8. Pete C says:

    How can you afford to miss this wonderful marketing opportunity? You could become rich and famous overnight, and just to think it all started with an innocent little pixel! Or…

    June 8th, 2006 at 9:06 am
  9. Nick says:

    After Karin noticed that there is more than one advert for the ‘Memoirs of a Skinny Welshman’ I had a look and it seems that there are lots of duplicate adverts that go back to the same guy – Carl. Perhaps he hopes to make this Faithful Pixel idea look really important because of all adverts (even if a lot are his) and then make more money by directing people to his other websites?

    I am pretty certain that not all the ministries have paid or were even asked to be put on there.

    August 22nd, 2006 at 1:17 pm
  10. Mark says:

    Hi… I can’t really see the problem here? I searched for the site (the faithful pixel) because a friend said that it was good! I found this discusion first. Is my friend ‘sad’??? If you are a Christian organisation, or any charity for that matter, and hope to generate traffic to your site than what is the problem with that, surely any marketing ploy is worth a go? I read the points you made Dave, but I am afraid I am not intellegent enough to understand what the issue is!?
    Yours, a bemused Mark

    September 6th, 2006 at 11:37 am